A mini-course that helps logo and brand designers get client sign-off with clarity, confidence, and minimal amends
SELL YOUR LOGO IDEAS WITH THE POWER OF STORYTELLING
DESIGNED FOR: Beginner/Intermediate Designers
DESIGN LIKE A strategist rebel creative director business owner leader storyteller brand builder expert disruptor professional underdog misfit
Struggling to get your logo ideas signed off by your clients?
You’ve done the hard work right? Hours of sketching, refining, crafting the perfect logo. But when it’s time to present it, the client just doesn’t get it. They say things like:
“We don’t get it.”
“It doesn’t feel like us.”
“Can we mix options 1 and 2?”
“Can we see another concept?”
You’re not alone matey. I was once here in this trap too.
Left doubting yourself, questioning your ideas, and wondering why your work never seems to land.
It’s not your design skills holding you back, it’s how you present your ideas.
Turn rejections into approvals with the power of storyTELLING
This mini-course shows you exactly how I get my clients to believe in my ideas and sign them off without endless rounds of feedback and revisions.
You’ll learn how to lead a project, explain your design thinking with confidence, and present your work in a way that emotionally and rationally connects (not just visually impresses).
👉 Get your logo ideas approved faster
👉 Build client trust and authority
👉 Present your work like a creative professional
👉 Add more value to your design process and charge more
THIS MINI-COURSE WILL HELP YOU:
- Confidently present your logo and identity ideas
- Build client trust
- Reduce endless revision cycles
- Speak your client’s language
- Increase your value (and your prices)
- Make clients say “yes” faster
- Stand out as a professional
- Deliver presentations clients remember
What’s Inside the Mini-Course
This mini-course is built around three easy-to-digest modules, packed with real client examples, storytelling frameworks, and the exact methods I use to get my logo ideas signed off first time, no amends.
🎥 2.5 Hours of Video Training
Three bite-sized modules designed to help you understand why clients say no to an idea, and how to turn that into a confident yes.
🧠 Real Client Presentation Breakdowns
Watch me walk through 3 of my very own real-world logo and brand identity presentations, slide by slide, so you can see exactly how storytelling works in action.
💬 Mindset, Story & Structure Frameworks
Learn how to overcome rejection from your clients, shift your mindset, and build a kick-ass three-act story that sells your logo ideas for you.
🧾 The Ultimate Logo Presentation Template (Free)
The exact presentation tool I use to pitch and sell my logo concepts. (Available in Ai & Id)
🔒 Lifetime Access
Go at your own pace, revisit lessons anytime, and keep your storytelling skills sharp for future projects.
THIS IS FOR YOU IF:
You’re tired of hearing “we’re not sure” from clients
You feel your ideas are great, but they never land
You’re stuck in an endless loop of design revisions
You want to lead projects with clarity and confidence
You want to position yourself as an expert
You want to increase your prices and value as a designer
TAKE A LOOK AT WHAT WE WILL COVER
INTRODUCTION TO ME & THE COURSE
Introduction to the Power of Storytelling as a Graphic Designer
Discover why most designers struggle to get clients to say “yes,” and how storytelling can completely transform the way you present your ideas.
MODULE 1 - WHY WE NEED STORIES
Learn the real reasons clients reject great ideas, and how to use storytelling to overcome self-doubt, false confidence, and creative paralysis.
Lesson 1 – The Real Problem Designers Face
Understand why great design alone isn’t enough to run a successful design business. Learn the truth about why clients really say no to your ideas, and how the way you present your work changes everything.
Lesson 2 – The Designer’s Trap
Learn how rejection from our clients triggers damaging mindsets. Learn how to break free from the cycle of self-doubt and false confidence that holds so many designers back. Understand that reflection is more powerful than reaction when it comes to client rejection.
Lesson 3 – The Power of Storytelling
See why stories are the secret to connection and trust with our clients. You will learn how storytelling can make clients believe in your creative ideas way before they even see the logo design.
Lesson 4 – The 3 Self-Check Questions
I will take you through my simple three-step framework that allows me to quickly diagnose why a logo wasn’t approved, and how to fix the right problem, saving me time, effort, and money.
MODULE 2 - HOW TO STRUCTUR KICK-ASS STORIES
Learn how to turn your presentation into a cinematic journey that takes your client from confusion to clarity and excitement.
Lesson 1 – The Common Presentation Problem
I will show you why most typical logo presentations fail to connect with the clients, and how to rebuild yours into a story that actually moves them to say, “hell yeah, that feels like us!”
Lesson 2 – The Three-Act Formula
In this lesson, you will master the classic storytelling structure that brands like Apple use – Setup, Conflict, Resolution. You will learn how to apply it directly to your logo/brand design presentations for a powerful emotional and logical impact.
MODULE 3 - HOW TO PRESENT A KICK-ASS STORY
Bring everything together as I walk you through three real client brand identity presentations, showing you how to present your story with confidence and clarity.
Lesson 1 – Keeping it Real
Watch me take you through 3, real logo/visual identity design presentation examples so you can actually see storytelling in action. I will show you how to speak about your work with conviction, structure your slides like a kick-ass story, and lead clients through your ideas like a pro.
AWESOME REVIEWS FROM AWESOME PEOPLE
WHO IS THIS COURSE FOR?
This mini-course is designed for logo and brand designers who want to feel more confident in their work, design more strategically, and be seen as an expert by their clients.
IT'S PERFECT FOR:
Designers tired of clients “not getting their ideas”
Designers who want to communicate their ideas with clarity and confidence
Designers who want to reduce design revisions and get faster approvals
Designers who want to increase their prices and add more value to their design process
